Digital Marketing Project Manager

COLLEGE OF SAINT MARY   Omaha, NE   Full-time     Advertising / Marketing / Public Relations
Posted on May 2, 2024
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Digital Marketing Project Manager

College of Saint Mary strives to create a safe, inclusive educational environment where every person’s worth and dignity is valued and nurtured. Applicants representing diverse backgrounds and experiences are highly encouraged to apply.

Are you looking for a key role within an amazing marketing team?   If so, you might be a perfect fit for this position. This position is a pivotal marketing team member who is entrusted with spearheading the conception, execution and optimization of cutting-edge digital marketing strategies aimed at increasing the College's online visibility and brand resonance.

Our Idea of a Perfect Candidate Is Someone Who:

  • Is a highly motivated collaborator with a team-centered attitude.
  • Brings in-depth knowledge of different digital marketing channels.
  • Strong analytical and data-driven decision-making skills.
  • Ability to bring innovative, fresh content ideas to help the University tell its story to prospective students.

Our Ideal Candidate’s Education and Experience Include:

  • Bachelor’s degree in marketing, business, advertising, journalism, communication, or a related field.
  • At least five years of experience in digital marketing. 
  • Expertise in Adobe Creative Cloud, Salesforce- Pardot, and Sprout is a plus.

This Position Is Responsible For:

  • In collaboration with the Vice President of Marketing & University Communication, plan, coordinate and execute digital campaigns across various channels, including social media, email marketing, search engine optimization (SEO), and online advertising.
  • Monitor and optimize campaign performance, ensuring that key performance indicators (KPIs) are met or exceeded.
  • Formulate and execute comprehensive email marketing strategies aligned with the College's goals, targeting prospective students in Salesforce - Pardot.
  • Oversee the College's social media presence, developing and implementing strategies to increase engagement and followership.

Why You Want to Be on This Team:

  • You would be a part of a Mission-centered team, who work together to serve our community.
  • You would enjoy full-time benefits including health insurance, paid time off, tuition remission programs, 403(b) with employer match, employee wellness time, and more!
  • Free access to the campus recreation facilities, including a full gym, pool, and walking trail.
  • CSM is committed to supporting the work-life balance of its faculty and staff.